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Struggling to stand out in a crowded market isn’t a character flaw.

It’s a lack of systems. 

You learn how to assess risk, determine coverages and build smashing policies.


Yet you’re not given training on how to:

  • differentiate yourself from all the other producers out there

  • develop messaging strategies to create attention

  • systematically approach prospects and build funnel

The WHY YOU! Marketing System can help.

A collection of self-directed courses, 1-on-1 coaching and a community of like-minded brokers and producers, the WHY YOU! Program is designed to help you build your personal marketing system.

  • WHY YOU! Brand Build

    Create Your Brand Advantage

COURSE 1: Brand Build 

In this course, you'll:

  • get clarity on who you are, what you stand for, and how to turn it into your personal brand identity;

  • map out your ideal client, who they are, what matters to them, and how this aligns to your brand values;

  • using your brand build and ideal client profile, you will start to identify key messaging themes;

  • finally, you're introduced to a marketing framework to start thinking about getting your message in-front of your ideal clients.

COURSE 2: Unique Offer Build

Coming soon.

When you sign-up for a course, you get:

  • On-demand course content

  • Worksheets to help you execute

  • A 1 hour coaching session with Steve

Not quite ready?

I get it. The timing may not be right. Or you’ve got a solid marketing plan in place already. 

No problem. Check out the Free Content and Blog below.

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