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Welcome... Dip your toe

this stuff is free... that doesn't mean it's not valuable


Why You! Marketing System for Producers

Industry estimates peg the failure rates for new producers anywhere between 50%-80%*. 

That’s insane!

I believe many producers get caught in the ‘Sales Churn’. And struggle to get out.

Here’s a guide to help you stand out from the competition, and escape ‘the churn’.

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Where’s the Brand?

How do brokerage’s across Canada compare when it comes to brand messaging? 

I analyzed 111 brokerage websites and what I found was quite interesting.

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Values + Trust = Referrals

Credence-based services like insurance (where it’s damn near impossible for an insured to tell if a good job has been done) require trust. Trust is strengthened by values.

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Both can help create better experiences = more referrals.

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